The campaign
About the client
ForPlayers is a prominent esports organization spanning competitive gaming, sponsorships, and content creation.
They could not maintain a steady stream of high-quality prospects: conversion rates were low, and the sales team was losing time on low-priority conversations while high-value sponsorship opportunities slipped by.
The objective
Keep a steady flow of sponsor-grade conversations moving: brands, gaming companies, and collaborators who fit the audience.
What we did
Define the high-value prospect
Brands wanting a digital-first esports audience, gaming companies seeking promotional partners, and influencers open to collaboration.
Personalize and follow through
Personalized, automated outreach with follow-up sequences and streamlined meeting scheduling with clear calls to action.
Test relentlessly
Subject lines and copy A/B tested continuously to keep meeting conversion improving.
The outcome
- €70,000 in new revenue in three months from booked meetings and conversions
- A more efficient, scalable system for securing qualified meetings
- Stronger sponsor and partner relationships, opening long-term collaboration
When the sponsor fits, the deal follows.